22 Beauty Favorites That Truly Earn Their Place

Earlier this week, I ran a quick poll on Instagram to see what kind of video you wanted next, and the results were clear—product talk narrowly won out. I wasn’t surprised; there’s something deeply satisfying about discussing what actually works—the products that move beyond mere hype and become staples in daily life. So, I gathered the beauty I’ve been reaching for most consistently, and today I’m sharing a curated list of 22 standouts that have earned the coveted label: “worth it.”

This isn’t about fleeting trends or the latest novelty; it’s about formulas, tools, and touches of luxury that elevate routines and make them feel effortless. Let’s dive in.


Skincare Staples That Deliver

  • Youthforia Night Off Cleanser: A gentle, effective reset at the end of the day, leaving skin soft without stripping.
  • Herbal Face Food Cure X: A potent botanical blend (and yes, a little goes a long way!) that revitalizes tired skin. Use code Beautyprofessor for a discount.
  • Agent Nateur Holi Oil: A longtime favorite for its nourishing yet lightweight finish—it’s skincare that doubles as self-care.
  • CurrentBody Skin LED Eye Perfector: A tech-driven boost for the delicate eye area, helping reduce signs of fatigue.
  • BY TERRY Hyaluronic Global Eye Serum: Hydration in its purest, most effective form.

Body + Sun Essentials

  • U Beauty SUPER Body Hydrator: As indulgent as it is practical, it leaves skin glowing and comfortably moisturized.
  • Clé de Peau Beauté UV Protective Cream SPF 50: Sunscreen as skincare, with a silky finish that makes daily application a joy.

Hair Tools + Treatments

  • T3 Volumizing Hot Rollers: Still the fastest way to create polished, lasting body and movement (code BEAUTYPROFESSORT320 works here!).
  • Maya Chia The Mane Agent: A multitasking spray that strengthens and smooths hair, especially useful on busy mornings.

Makeup Bag Must-Haves

  • KUSSHI Everyday Zebra Collection Bag: Sleek, sturdy, and endlessly practical (use BEAUTYPROFESSOR10 for a discount).
  • Le Metier de Beaute Peau Vierge #3: A tinted base that’s equal parts skincare and makeup—think radiant, second-skin coverage.
  • Lisa Eldridge Seamless Foundation (20.5): A masterclass in balance: lightweight yet perfected coverage.
  • Chanel CC Cream (Beige 50): A long-time icon for its even finish and skin-loving formula.

Complexion Enhancers

  • Tower 28 Sculptino in Getty: A cream contour that blends seamlessly into skin.
  • Charlotte Tilbury Pillow Talk Matte Beauty Blush Wands (Pink Pop + Peach Pop): Soft-focus blush with incredible staying power.
  • Westman Atelier Lit Up Glow Stick in Parla: Instant radiance in a swipe.
  • Gressa The Essentialist in Flan: A high-performance, clean formula for a glowing finish.

Eye Essentials

  • Lisa Eldridge Liquid Lurex Eyeshadow (Maya + Cressida): Elegant shimmer with just the right amount of drama.
  • Lawless One and Done Mascara: Volume and lift without smudging—truly one and done.
  • Jillian Dempsey Eye Kohl in Burgundy: A rich, unexpected shade that makes eyes pop.
  • Lawless Hold Up Soft Set Brow Wax: Keeps brows structured yet soft to the touch.

Lip Favorites

  • Nude Envie Lipstick in Joey: A neutral pink with incredible wearability (BP15 for 15% off site-wide, excluding sets/new launches).
  • Au Naturale Lip Duo in Trenchcoat: A versatile pairing that works with everything.
  • Trish McEvoy Barely Nude Lipliner: Subtle yet defining.
  • SUQQU Treatment Wrapping Lip Gloss in 05: Luxurious shine paired with nourishing care.
  • Armani Lip Power in 503: A bold but wearable pop of color.
  • Sisley-Paris x Patrick Foley Phyto-Rouge Shine Lipstick (#13 Beverly Hills): A collaboration that feels like a celebration.
  • Tarte Maracuja Juicy Lip Plump in White Peach: Glossy, hydrating, and just a touch of plump.

The Bottom Line

Each of these 22 products has found a permanent place in my routine for a reason—they perform, they delight, and they’re a joy to use. Some are quiet staples, others are confidence-boosting indulgences, but all are worth it.

I’d love to hear what caught your eye—whether it’s a tried-and-true favorite we share or something new you’re curious to try.

Good things are coming soon, including a foundation-focused deep dive, an exploration of haircare heroes, and (as always) a fresh round of discoveries that I can’t wait to share with you.

Stay strong, seek wisdom, much love, and more soon.